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More than 15% of new products make organic claims.
November 13, 2008
By: TOM BRANNA
Editor
More than one in seven (16%) global beauty product launches this year has either been organic, ethical or all natural, according to a new study by Mintel Beauty Innovation. In 2007, just one in nine (11%) new products fit these criteria. In the U.S., manufacturers are moving even faster. Nearly 30% of U.S. beauty products launched this year were organic, ethical or all natural; up from 23% in 2007, according to Mintel. “Beauty companies increasingly take a more honest approach to person...
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